Get All The Breaking Android & iOS News, Google, Tech News, Smartphones, Rumors, Leaks, Reviews, Updates, Apps, Games, Custom roms, Health, Movies and More

Facebook investigated for the acquisitions of WhatsApp, Instagram and other companies



If you can't beat them, allies or, better yet, buy them . It is an extreme synthesis, but it gives an idea of ​​the suspicions about the anticompetitive practices that led the US FTC (Federal Trade Commission) to the decision to investigate the work of Facebook in relation to the numerous acquisitions made over the years. Those of WhatsApp (in 2014) and Instagram (in 2012) are the best known, but are placed in a more articulated strategy through which the company of Mark Zuckerberg has incorporated about 90 companies in the last 15 years.

The purpose of the investigation, which is now brought to the media's attention by The Wall Street Journal , is to establish the exact motivation that prompted Facebook to start such a massive '' buying campaign ' ': it was motivated by the legitimate desire to strengthen the resources at its disposal and to expand business activities or the desire to eliminate potential competitors?

Facebook obviously favors the first hypothesis: during the convening at the United States Congress on 16 July as part of the important Antitrust investigation against web giants , Matt Perault , head of Global Policy Development at Facebook, said that these operations they gave an impulse to innovation and allowed to bring together companies with peculiarities and complementary strengths. The startups and companies that joined Facebook, according to Perault:

as part of Facebook they had more chances to innovate than they would have had on their own.


Among the acquisitions that could be passed under the magnifying glass of the FTC is that of 2013 by Onavo Mobile : as recalled by the US daily, Facebook has used its technology to collect data in order to identify promising companies or new product categories /services. The acquisition of WhatsApp would have been decided precisely by analyzing the data collected by the Onavo Protect app, removed in recent months from the Play Store .

We will have to wait for the outcome of the investigations conducted by the FTC to establish whether the Facebook strategy violates the competition rules. If the social network giant were found guilty, various scenarios would open up: from the cancellation of some of the acquisitions - it is an idea supported by a certain part of the US political class , and not only in relation to Facebook - to the application of limits to the use of acquired resources.

A new difficult period is on the horizon for Facebook, after the record $ 5 billion fine that the FTC ordered last July . 


No comments:

Post a Comment